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The Direct Colors™ Difference – Color Your Life!

Proudly made in the USA since 1997, Direct Colors manufactures the largest selection of premium concrete products, supplies and how-to guides available anywhere. Our innovative product lines, free project consultation, and personalized customer service set the bar for the entire industry.
Outdoor patio with furniture, fire pit, and landscaping

Engineered for Professionals and DIYers

Direct Colors’ dedicated team of Lab Technicians and Product Engineers rigorously test every product to ensure it meets the highest standards of Concrete Professionals and discerning DIYers across the globe.

We take the stress out of decorative concrete and help bring your vision to life. For over two decades, we’ve delivered premium color and design support to everyday home owners and professionals alike. Today, Direct Colors continues a tradition of award-winning customer service that ensures every project is a success from start to finish.

EasyTint_Satin

A Community Built on Trust

Don’t take our word for it. Since 1997, over a million DIYers, Contractors, Interior Designers, Architects, Businesses, Municipalities, Schools, and many others have chosen Direct Colors for their vision.

Be Inspired. Endless Possibilities. Improve Your World.

What Clients Say About Us

"Your products are the best I’ve used. Went on with ease"

Annie M.

"This kit helped us try some colors to see what they would look like on our concrete before we purchased a sealer color. So helpful and helped us feel confident in our color choice."

Andreas L.

“The stain and seal both worked very well and the floor turned out beautifully.”

Denice L.

“Color worked out great! Would buy again. Great customer support.”

Robert R.

Why Choose Us: Quality & Precision You Can Trust

Modern bedroom with a bed, rug, and wall art in a home setting.

Color Range

Among all the product variations, we have hundreds of colors to make your project unique.

Blue sofa with turquoise pillows in a room with floral artwork on the wall.

Price transparency

Fair pricing ensures you know exactly what you’re paying for, with no hidden costs or markups.

Wooden front door with glass panels in a room with large windows and a ceiling fan.

Eco-Friendly

A full line of Eco-friendly products, water-based stains, sealers and tinted sealers.

Two-story house with gray exterior and red shutters on a clear day

DIY Friendly

We are committed to helping, teaching, and making the process inclusive for everyone.